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Brand Identity

The Story Behind Our Logo & Brand Visuals


Simple is Beautiful & Pure, that sums up the story and logic behind our logo.
Our main logo is simple and clean set of alphabets saying INATUR followed by text Ayurveda and Aromatherapy.

One word it may be, but INATUR holds a very wide and relevant meaning. It stands as an acronym for Innovations and India on one side and Nature on the other. INATUR - I stands for India and Innovation and Natur is Nature in Spanish. It represents our core and root. One simple word shows our origin; India, our passion & expertise; Innovation and our key ingredient; Nature.

Ayurveda and Aromatherapy signify the sources that give us our key ingredients. This also represents that our products are a symphony & blend of timeless nature with science.  Essential Oils, Herbs and Ayurveda are a central part of our process 


Brand Values & Personality

  • Honest

  • Ethical

  • Safe

  • Result-Oriented

  • Responsible

  • Youthful

  • Dynamic

  • Unconventional



Natural Beauty Skincare for everyone.
We aspire to continue this beautiful journey of creating and crafting pure and ethical products and reach as many users as possible. 



  • 100% Natural

  • 100% Care

  • 100% Honest

  • Natural & Deep Care for the skin



We Say Yes To

  • Vegan

  • Cruelty-Free

  • Paraben-Free

  • No Animal Testing

  • Sulfate Free

At INATUR we accept our responsibilities towards the consumer, society and the environment.